Spin Live Website
The Challenge:
Design a website that is used by three very specific audiences. Spin is a native app that influencers use to create content about products they know and love. Merchants provide products and deals for influencers to create content around. And finally, consumers use the app to browse and purchase these products.
Each one of these constituents needed a location on the site that was tailored for them with clear call to actions.
My Role:
Creative Direction
UI/UX Design
Spin Live Merchant & Influencer Hub
The Challenge:
Build an onboarding portal that allows merchants to upload their products, create offers from those products and finally, build a live stream with those offers.
We also needed to build a sister hub for influencers that gave them access to offers, provided by merchants, and build a live stream from those offers.
The final piece was a live stream control panel that shows realtime shopping data, audience interaction and the ability to navigate offers.
My Role:
Creative Direction
UI/UX Design
My Solution
I used Etsy’s Shop Manager as a source of inspiration for this challenge. The entire onboarding process had many moving parts and required quite a bit of data entry so my solution broke down the flow into small consumable sections. Once a user complete a section they seamlessly move to the next with clear instructions along the way. I also ensure that we prep-populated as many fields as possible, offered tool tips and suggested values to ease the workflow.